Humminbird Exchange

Beat selling, but with demand intelligence.

Exchange starts with how producers already sell beats: leases, exclusives, stems, custom versions, and offer negotiation. Then Humminbird adds the layer most beat stores do not have — genre heat, watchlist demand, bid velocity, price history, and suggested license value.

Leases + exclusives Offers + watchlist Genre market signals
Market signal

Bronx Window

94 BPM · D minor · Boom Bap · stems available

Demand score 82 / 100 · Rising

Suggested lease value: $45–$120 · Exclusive offers open

How it works today

Keep the beat-store workflow producers already understand.

Most beat sales are not auctions. Producers set prices, artists listen to previews, then buy leases, exclusives, stems, or negotiate by DM. Exchange should support that first so producers do not feel like the app is fighting how they already sell.

Basic leaseLower-cost non-exclusive use. The same beat can still be licensed by other artists.
Premium/unlimited leaseHigher usage limits, more streams, better rights, and often stems included.
Exclusive rightsOne buyer gets exclusive use under clearly written license terms.
Stems/custom requestsBuyers can request stems, a custom arrangement, or a version with hook space.
Humminbird’s spin

Market signals without pretending beats are stocks.

Humminbird should say “suggested license value,” “genre heat,” and “demand score” — not investment returns. The market layer helps producers price smarter and buyers understand demand.

Genre Index

Rap, R&B, Reggaeton, Afrobeats, Drill, Indie, Pop, Rock, and other genre heat based on search, saves, bids, plays, and licensing activity.

Demand Score

A 0–100 signal based on plays, saves, shares, watchlists, bids, use-in-Studio taps, artist demand, and comments.

Suggested value range

Instead of forcing price changes, Humminbird recommends a lease/exclusive range and lets the producer decide.

Watchlist

Buyers can watch beats, and producers can see demand before accepting an offer or raising a price.

Offer book

Buyers can bid, producers can accept, reject, counter, or let offers expire.

Price history

Show listed price, offer history, lease sales, exclusive offers, and demand movement over time.

Rights + payments

License clarity is the whole product.

Every Exchange listing should explain what the buyer receives: audio preview, full WAV/MP3, stems, usage limits, stream limits, royalty terms, publishing split notes, Content ID rules, exclusivity, and refund/dispute behavior.

Web checkout

Beat purchases and offers should close on the website so Stripe Connect can route payouts to producers.

7-day payout hold

Reuse the Artist Pass refund/chargeback protection so producers are paid after early risk windows pass.

Studio handoff

Buyers can preview in Discover, open in Studio, record ideas, then license the beat before publishing commercially.